RACHEL JOY VICTOR
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Rachel is a strategist and designer, working with emergent technologies and mediums as they intersect with content and product experience. She designs for the breadth of the new content life cycle: from narratives and experiences to tools and platforms to spaces and cities.​

Rachel draws from a degree in computational neuroscience and a worldbuilding perspective to align emergent systems and human behavior. She creates work informed by explorations of the near future, where literally everything is an content experience.

​Rachel works independently as a consultant and has worked on projects for Disney, HBO, Warner Bros, FOX, Epic, Technicolor, Havas, Ford, VF, and Art Center College of Design, among others. Rachel is currently completing an MS in Spatial Economics and Data Analysis at USC.

/recent talks

​It's Characters All the Way Down: Designing Persona Architectures for Differing Levels of User Mediation
Designing the Metaverse
​Worldbuilding Responsible Tech Futures
World Story Character: Narrative as Interface
Storyworlds and Immersive Spaces: Engagement in Narrative Worlds
The Play’s the Thing: Deconstructing Theatre
Deconstructing Mediums and Narrative Translation

/now
scheduling projects for 2022 contact me
director of strategic insights and user experience @kinestry 
​writing about design and strategy subscribe

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